set: 8 March 2016 due: 15 March 2016
A main tactic in Social Media Marketing is to create a Social Media Identity, and through this a Social Media Presence.
One method is to complete a SWOT analysis to create a Social Media Marketing plan, concluding in a social media profile, that integrates with the company’s strategy.
Imagine you are the owner of a new small business, such as a cafe/bar in the local area, with a strategy of expanding your empire into nearby towns. Complete a SWOT analysis, and a brief overview of your social media strategic plan.
Add your answer as a blog post in your course blog, and put the URL of your post in the comments below, along with your student number and name.