Assignment 3 Social Media for Strategic Management

set: 21 April 2016                  due: 6 May 2016

Read the following articles:

S1877-6361%282013%290000011010 Social Media as a Strategic Tool: Going Beyond the Obvious

S1877-6361%282013%290000011012 Social Media in Strategic Management

Do you agree that the social media are now at the center of all marketing and
communication activities of an organisation?

Is it possible for a modern company to survive without using social media?

Can social media play any part in the planning life cycle of strategic management?

Type up your answer into a digital document and send by email to your instructor at kehowells@gmail.com

 

 

 

 

 

 

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